V. Unnikrishnan
35+ years in media and entertainment across journalism, management and administration, with product direction grounded in real media operations.
Media experience at the centre of product direction
AYA’s product thesis is that media infrastructure is not only a software problem. Scheduling edge cases, metadata inconsistency, QC evidence, live continuity, SCTE behaviour, audience playback, rights and commercial reconciliation all require operational understanding. The founder’s long media career informs the emphasis on operator control, evidence, recoverability and practical deployment.
Operational context first
The architecture is shaped around the realities of content preparation, scheduling, broadcast control, audience delivery and monetisation.
Concentrated core, specialist extension
Keep product knowledge concentrated while adding sales, customer success and 24/7 support capability around commercial proof.